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Research papers

Feelings you can bank on

This paper reveals an exciting new approach to customer satisfaction tracking, one that takes a proven and intuitive device for measuring emotion and uses it to provide highly actionable, real-time customer feedback for clients. With reference to a...

Catalogue: Congress 2010: The Changing Face Of Market Research
Authors: Bhavya Shah, Sarajit Mitra, Orlando Wood
Companies: HSBC Holdings, BrainJuicer
September 15, 2010
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Citation

Shah, Mitra and Wood (2010a, September 15). Feelings you can bank on. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/feelings-you-can-bank-on